Content Strategies That Create Brand Value
We provide B2B website content services, SEO content strategy, and web content solutions to help your website perform better with users and Google.
What is content strategy? Content strategy plans for creating, delivering, organization, optimization, governance, and measurement of useful and valuable content.
Why content? With close to two decaces in the digital marketing, SEO, and content marketing space, we know that for companies to compete in Google and increase conversions, they must adopt a “brand as publisher” approach to engaging consumers.
Our website content services help your business plan and execute your web content across multiple online channels.
SEO Content Strategy
Whether you need a website content strategy for your eCommerce or B2B website, our team of strategists can help develop a successful SEO content strategy that positions and brands your business.
Our web content strategy includes 8 phases that help analyze, define, and provide ongoing guidelines for publishing and marketing content that earns traffic, builds brand value, and helps users.
1. Content Inventory
2. Content Audit
3. Substance Analysis
4. Structural Analysis
5. Workflow Definition
6. Governance Policy
7. Content SEO Optimization
8. Measurement Strategy
